{"id":14680,"date":"2017-12-06T09:25:05","date_gmt":"2017-12-06T09:25:05","guid":{"rendered":"https:\/\/blogs.funiber.org\/pt\/?p=14680"},"modified":"2017-12-07T09:35:51","modified_gmt":"2017-12-07T09:35:51","slug":"funiber-live-streaming","status":"publish","type":"post","link":"https:\/\/www.funiber.blog\/pt\/empresas-e-rh\/2017\/12\/06\/funiber-live-streaming","title":{"rendered":"Live Streaming tende a se tornar um canal de marketing"},"content":{"rendered":"<h2>Um estudo realizado pela plataforma<a href=\"http:\/\/www.purch.com\/\" target=\"_blank\" rel=\"noopener\"> Purch<\/a> e pela empresa de pesquisa de mercados <a href=\"http:\/\/www.onepoll.com\/\" target=\"_blank\" rel=\"noopener\">OnePoll,<\/a> prev\u00ea um aumento significativo do uso da tecnologia do Live Streaming como canal de comunica\u00e7\u00e3o comercial para as empresas em 2018<\/h2>\n<p>O ano de 2018 vem repleto de novidades tecnol\u00f3gicas que dar\u00e3o aos diretores de marketing, novos canais de comunica\u00e7\u00e3o comercial para desenvolver suas campanhas. Neste sentido, uma pesquisa recentemente publicada pela plataforma de marketing on-line Purch e a empresa de estudo de mercados OnePoll previram uma tend\u00eancia crescente do uso do Live Streaming como canal de comunica\u00e7\u00e3o.<!--more--><\/p>\n<p>Assim, conforme os resultados do relat\u00f3rio, 74% dos diretores de marketing brit\u00e2nicos entrevistados, reconheceram usar a t\u00e9cnica do Live Streaming ou consideram sua incorpora\u00e7\u00e3o no pr\u00f3ximo ano.<\/p>\n<p>No entanto, as novidades para o pr\u00f3ximo ano n\u00e3o terminam por aqui, Este mesmo estudo determinou que 72% dos marqueteiros brit\u00e2nicos usar\u00e3o a realidade aumentada e visual em seu desempenho profissional em 2018. Da mesma forma, 38% deles consideram que a realidade visual ser\u00e1 a tecnologia que estar\u00e1 nas rotinas dos consumidores com maior velocidade.<\/p>\n<p>O <a href=\"https:\/\/www.funiber.org.br\/mestrado-em-direcao-estrategica-de-marketing\" target=\"_blank\" rel=\"noopener\">Mestrado em Dire\u00e7\u00e3o Estrat\u00e9gica de Marketing<\/a> patrocinado pela <a href=\"http:\/\/www.funiber.org.br\/\" target=\"_blank\" rel=\"noopener\">FUNIBER<\/a>, proporciona aos seus alunos uma forma\u00e7\u00e3o adaptada \u00e0s novas tecnologias da mercadologia com o objetivo de que possam ser implementadas em sua futura atividade. Al\u00e9m disso, este diploma ressalta a necessidade dos profissionais em permanecer atualizando seus conhecimentos.<\/p>\n<p>Somente assim, ser\u00e1 poss\u00edvel evitar custos como os que apontam a pesquisa da Purch e OnePoll. Em rela\u00e7\u00e3o a isso, 19% dos diretores de marketing do Reino Unido n\u00e3o sabem o que \u00e9 a tecnologia Blockchain.<\/p>\n<p>Fonte:\u00a0<a href=\"https:\/\/www.marketingdirecto.com\/marketing-general\/marketing\/marketeros-encaran-2018-multiples-desafios-techies-pilas-bien-cargadas\" target=\"_blank\" rel=\"noopener\">Los marketeros encaran 2018 y sus m\u00faltiples desaf\u00edos \u201ctechies\u201d con las pilas bien cargadas<\/a><\/p>\n<p>Fonte: Todos os direitos reservados<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Um estudo realizado pela plataforma Purch e pela empresa de pesquisa de mercados OnePoll, prev\u00ea um aumento significativo do uso da tecnologia do Live Streaming como canal de comunica\u00e7\u00e3o comercial para as empresas em 2018 O ano de 2018 vem repleto de novidades tecnol\u00f3gicas que dar\u00e3o aos diretores de marketing, novos canais de comunica\u00e7\u00e3o comercial [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":14684,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_newsletter_tier_id":0,"footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[8],"tags":[1242,365,285,408,172,119,248,911,87,671,641,255,3224,328],"jetpack_publicize_connections":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - 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