{"id":21804,"date":"2020-04-05T10:29:00","date_gmt":"2020-04-05T15:29:00","guid":{"rendered":"https:\/\/blogs.funiber.org\/pt\/?p=21804"},"modified":"2020-04-05T10:29:00","modified_gmt":"2020-04-05T15:29:00","slug":"funiber-fitness-estadosunidos","status":"publish","type":"post","link":"https:\/\/www.funiber.blog\/pt\/esportes\/2020\/04\/05\/funiber-fitness-estadosunidos","title":{"rendered":"Mudan\u00e7as no setor de fitness nos Estados Unidos"},"content":{"rendered":"<h2>Com as medidas de distanciamento social\u00a0e isolamento em casa, os centros de fitness fecham as portas e o setor poder\u00e1 sofrer grande impacto nos Estados Unidos.<\/h2>\n<p>Nos Estados Unidos, ap\u00f3s as medidas de distanciamento social, as academias tentam funcionar nas redes sociais. Segundo uma not\u00edcia publicada na revista Exame, mais de 350 mil instrutores e personal trainers no pa\u00eds tiveram que enfrentar mudan\u00e7as dr\u00e1sticas em aproximadamente 10 dias.<!--more--><\/p>\n<p>No setor, estas mudan\u00e7as s\u00e3o percebidas nas op\u00e7\u00f5es de v\u00eddeos por streaming, em aplicativos como Instagram, Zoom, FaceTime, entre outros, em grande parte ofereceidas de forma gratuita.<\/p>\n<p>A alternativa, embora pouco lucrativa, pode render frutos futuros. A ideia \u00e9 que os que j\u00e1 pagam pelos servi\u00e7os possam ter um retorno do que j\u00e1 pagaram, e que assim, se consigam novos clientes.<\/p>\n<p>Uma parte deste setor, chamada de academias boutique, foi a respons\u00e1vel pelo aumento da ind\u00fastria de fitness durante os \u00faltimos dez anos. Estes clubes premium oferecem uma experi\u00eancia mais personalizada com a atividade f\u00edsica. Segundo o presidente da empresa de aplicativo de <a href=\"https:\/\/mindbody.io\/mindbody-app\" target=\"_blank\" rel=\"noopener noreferrer\">fitness Mindbody,<\/a> <a href=\"https:\/\/www.linkedin.com\/in\/rickstollmeyer\/\" target=\"_blank\" rel=\"noopener noreferrer\">Rick Stollmeyer,<\/a> \u201co benef\u00edcio central dessas experi\u00eancias boutique \u00e9 a intera\u00e7\u00e3o face a face\u201d, afirma.<\/p>\n<p>Com o aumento de alternativas nas redes, as receitas v\u00eam caindo de maneira \u201cdevastadora\u201d, segundo o empres\u00e1rio. De acordo com a CNN Business, as mudan\u00e7as provocadas pelo coronav\u00edrus podem impactar com for\u00e7a o setor fitness, que gerou em 2018 aproximadamente 94 bilh\u00f5es de d\u00f3lares. Se por um lado, estes clubes v\u00e3o fechando as portas, os profissionais v\u00e3o alcan\u00e7ando mais seguidores.<\/p>\n<p>Fonte: <a href=\"https:\/\/exame.abril.com.br\/estilo-de-vida\/setor-de-fitness-nos-eua-se-torna-virtual-em-questao-de-dias\/\" target=\"_blank\" rel=\"noopener noreferrer\">Setor de fitness nos EUA se torna virtual em quest\u00e3o de dias<\/a><\/p>\n<p class=\"pg-headline\"><a href=\"https:\/\/edition.cnn.com\/2020\/04\/01\/business\/fitness-studios-coronavirus\/index.html\" target=\"_blank\" rel=\"noopener noreferrer\">The $94 billion fitness industry is reinventing itself as Covid-19 spreads<\/a><\/p>\n<p>Foto: Alguns direitos reservados por <a href=\"https:\/\/pixabay.com\/photos\/home-fitness-equipment-1840858\/\" target=\"_blank\" rel=\"noopener noreferrer\">Pixabay<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Com as medidas de distanciamento social\u00a0e isolamento em casa, os centros de fitness fecham as portas e o setor poder\u00e1 sofrer grande impacto nos Estados Unidos. Nos Estados Unidos, ap\u00f3s as medidas de distanciamento social, as academias tentam funcionar nas redes sociais. Segundo uma not\u00edcia publicada na revista Exame, mais de 350 mil instrutores e [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":21805,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_newsletter_tier_id":0,"footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[4],"tags":[152,1242,6036,5968,6033,6075,855,114,285,408,119,1296,248,911,4169,671,641,255,6035,1997,3224],"jetpack_publicize_connections":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Mudan\u00e7as no setor de fitness nos Estados Unidos<\/title>\n<meta name=\"description\" content=\"Com as medidas de distanciamento social\u00a0e isolamento em casa, os centros de fitness fecham as portas e o setor poder\u00e1 sofrer grande impacto nos Estados Unidos.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blogs.funiber.org\/pt\/esportes\/2020\/04\/05\/funiber-fitness-estadosunidos\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mudan\u00e7as no setor de fitness nos Estados Unidos\" \/>\n<meta property=\"og:description\" content=\"Com as medidas de distanciamento social\u00a0e isolamento em casa, os centros de fitness fecham as portas e o setor poder\u00e1 sofrer grande impacto nos Estados Unidos.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blogs.funiber.org\/pt\/esportes\/2020\/04\/05\/funiber-fitness-estadosunidos\" \/>\n<meta property=\"og:site_name\" content=\"FuniBlogs - FUNIBER\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/funiber\" \/>\n<meta property=\"article:published_time\" content=\"2020-04-05T15:29:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blogs.funiber.org\/pt\/wp-content\/uploads\/2020\/04\/funiber-fitness-casa.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1355\" \/>\n\t<meta property=\"og:image:height\" content=\"900\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Michelle\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@FUNIBER\" \/>\n<meta name=\"twitter:site\" content=\"@FUNIBER\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Michelle\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/blogs.funiber.org\/pt\/esportes\/2020\/04\/05\/funiber-fitness-estadosunidos#article\",\"isPartOf\":{\"@id\":\"https:\/\/blogs.funiber.org\/pt\/esportes\/2020\/04\/05\/funiber-fitness-estadosunidos\"},\"author\":{\"name\":\"Michelle\",\"@id\":\"https:\/\/blogs.funiber.org\/pt\/#\/schema\/person\/a1eaaa5e57eac866a8c5946946bcf80d\"},\"headline\":\"Mudan\u00e7as no setor de fitness nos Estados Unidos\",\"datePublished\":\"2020-04-05T15:29:00+00:00\",\"dateModified\":\"2020-04-05T15:29:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/blogs.funiber.org\/pt\/esportes\/2020\/04\/05\/funiber-fitness-estadosunidos\"},\"wordCount\":309,\"publisher\":{\"@id\":\"https:\/\/blogs.funiber.org\/pt\/#organization\"},\"keywords\":[\"Atividade f\u00edsica\",\"Bolsas\",\"confinamento\",\"coronav\u00edrus\",\"Covid-19\",\"distanciamento\",\"Doutorado\",\"Economia\",\"Educa\u00e7\u00e3o\",\"Educa\u00e7\u00e3o a Dist\u00e2ncia\",\"Estudos\",\"Fitness\",\"Funiber\",\"FUNIBER Opini\u00f5es\",\"isolamento\",\"mestrado\",\"Opini\u00e3o FUNIBER\",\"Opini\u00f5es Funiber\",\"pandemia\",\"Setor\",\"streaming\"],\"articleSection\":[\"Esportes\"],\"inLanguage\":\"pt-BR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/blogs.funiber.org\/pt\/esportes\/2020\/04\/05\/funiber-fitness-estadosunidos\",\"url\":\"https:\/\/blogs.funiber.org\/pt\/esportes\/2020\/04\/05\/funiber-fitness-estadosunidos\",\"name\":\"Mudan\u00e7as no setor de fitness nos Estados Unidos\",\"isPartOf\":{\"@id\":\"https:\/\/blogs.funiber.org\/pt\/#website\"},\"datePublished\":\"2020-04-05T15:29:00+00:00\",\"dateModified\":\"2020-04-05T15:29:00+00:00\",\"description\":\"Com as medidas de distanciamento social\u00a0e isolamento em casa, os centros de fitness fecham as portas e o setor poder\u00e1 sofrer grande impacto nos Estados Unidos.\",\"breadcrumb\":{\"@id\":\"https:\/\/blogs.funiber.org\/pt\/esportes\/2020\/04\/05\/funiber-fitness-estadosunidos#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/blogs.funiber.org\/pt\/esportes\/2020\/04\/05\/funiber-fitness-estadosunidos\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/blogs.funiber.org\/pt\/esportes\/2020\/04\/05\/funiber-fitness-estadosunidos#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\/\/blogs.funiber.org\/pt\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Mudan\u00e7as no setor de fitness nos Estados Unidos\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/blogs.funiber.org\/pt\/#website\",\"url\":\"https:\/\/blogs.funiber.org\/pt\/\",\"name\":\"FuniBlogs - 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