{"id":23963,"date":"2021-01-19T09:04:58","date_gmt":"2021-01-19T14:04:58","guid":{"rendered":"https:\/\/blogs.funiber.org\/pt\/?p=23963"},"modified":"2021-01-19T09:04:58","modified_gmt":"2021-01-19T14:04:58","slug":"funiber-lean-startup","status":"publish","type":"post","link":"https:\/\/www.funiber.blog\/pt\/empresas-e-rh\/2021\/01\/19\/funiber-lean-startup","title":{"rendered":"Passos para a cria\u00e7\u00e3o de uma start-up"},"content":{"rendered":"<p><strong>O m\u00e9todo Lean start-up ser\u00e1 o tema do <em>webinar<\/em> de 20 de janeiro organizado pela FUNIBER. <\/strong><\/p>\n<p>A Dra. Inna Alexeeva Alexeev oferecer\u00e1 o webinar \u201cComo criar um start-up (m\u00e9todo Lean start-up)\u201d.<!--more--><\/p>\n<p><strong>A metodologia Lean start-up tem uma origem dupla<\/strong>. Eric Ries, autor do livro \u201cO m\u00e9todo Lean Start-up: como criar empresas de sucesso usando a inova\u00e7\u00e3o cont\u00ednua\u201d e criador deste modelo, inspirou-se em parte pelo <strong>conceito de <em>lean manufacturing<\/em><\/strong>, desenvolvido pela empresa Toyota. Esse modelo de gest\u00e3o visava reduzir as perdas e maximizar a cria\u00e7\u00e3o de valor nos sistemas de produ\u00e7\u00e3o.<\/p>\n<p>Por outro lado, Ries foi influenciado por outra <strong>metodologia desenvolvida por seu professor, Steve Blank<\/strong>, que averiguava se um produto tinha ou n\u00e3o atendido as necessidades dos clientes.<\/p>\n<p>A empresa de consultoria Aptki define o modelo Lean start-up como \u201cum sistema de valida\u00e7\u00e3o comercial focado na redu\u00e7\u00e3o dos ciclos de desenvolvimento de produtos que combina a experimenta\u00e7\u00e3o e o lan\u00e7amento de produtos iterativos para alcan\u00e7ar um aprendizado validado\u201d.<\/p>\n<p>Segundo a escola de neg\u00f3cios ESIC, a etapa fundamental desta metodologia consiste em criar um prot\u00f3tipo, conhecido como <strong>Produto M\u00ednimo Vi\u00e1vel (MVP)<\/strong> e depois medir seu desempenho no mercado. Isto permite que os erros sejam detectados mais r\u00e1pida e facilmente, minimizando, assim, os riscos.<\/p>\n<p>\u201cEm resumo, o modelo Lean Start-up permite <strong>investir menos recursos na fase de aprendizagem e teste<\/strong> para que muitos mais recursos estejam dispon\u00edveis quando o conhecimento e as chances de sucesso forem maiores\u201d, afirma a escola.<\/p>\n<p>A Dra. Alexeeva \u00e9 professora no <a href=\"https:\/\/www.uneatlantico.es\/pt-br\" target=\"_blank\" rel=\"noopener noreferrer\">Universidade Europea del Atl\u00e1ntico (UNEATLANTICO)<\/a>, pertencentes \u00e0 rede de universidades com as quais <a href=\"https:\/\/www.funiber.org.br\/\" target=\"_blank\" rel=\"noopener noreferrer\">FUNIBER<\/a> colabora. Durante o curso do <em>webinar, <\/em>com a ajuda de exemplos pr\u00e1ticos, ela explicar\u00e1 os passos a seguir para criar um neg\u00f3cio de sucesso.<\/p>\n<p>O webinar \u00e9 gratuito e aberto a todos os interessados no tema, e ser\u00e1 transmitido ao vivo em cada pa\u00eds onde\u00a0a <a href=\"https:\/\/www.funiber.org.br\/quem-somos\/nossas-sedes\" target=\"_blank\" rel=\"noopener noreferrer\">FUNIBER est\u00e1 presente<\/a>.<\/p>\n<p>Os hor\u00e1rios das transmiss\u00f5es podem ser encontrados no <a href=\"http:\/\/fnbr.es\/8-m\" target=\"_blank\" rel=\"noopener noreferrer\">seguinte link.<\/a><\/p>\n<p>Para participar, \u00e9 preciso se inscrever:<\/p>\n<p><a href=\"https:\/\/www.funiber.org\/inscripcion-webinars022-como-crear-una-start-up\" target=\"_blank\" rel=\"noopener noreferrer\">Inscri\u00e7\u00e3o para o workshop \u201cComo criar uma start-up (Lean start-up method)\u201d<\/a><\/p>\n<p><em>As inscri\u00e7\u00f5es se encerram 24 horas antes do webinar.<\/em><\/p>\n<p>Mais informa\u00e7\u00f5es: <a href=\"https:\/\/noticias.funiber.org.br\/2021\/01\/11\/workshop-criacao-start-up\" target=\"_blank\" rel=\"noopener noreferrer\">FUNIBER organiza workshop sobre a cria\u00e7\u00e3o de uma start-up<\/a><\/p>\n<p>Fontes: <a href=\"https:\/\/www.esic.edu\/rethink\/tecnologia\/modelo-lean-startup-que-es-y-para-que-sirve\">Modelo Lean Startup:<\/a><a href=\"https:\/\/www.esic.edu\/rethink\/tecnologia\/modelo-lean-startup-que-es-y-para-que-sirve\" target=\"_blank\" rel=\"noopener noreferrer\"> \u00bfqu\u00e9 es? y \u00bfpara qu\u00e9 sirve?<\/a><\/p>\n<p><a href=\"https:\/\/aptki.com\/el-metodo-lean-startup\/\" target=\"_blank\" rel=\"noopener noreferrer\">EL M\u00c9TODO LEAN STARTUP<\/a><\/p>\n<p>Foto: Todos os direitos reservados.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>O m\u00e9todo Lean start-up ser\u00e1 o tema do webinar de 20 de janeiro organizado pela FUNIBER. A Dra. Inna Alexeeva Alexeev oferecer\u00e1 o webinar \u201cComo criar um start-up (m\u00e9todo Lean start-up)\u201d.<\/p>\n","protected":false},"author":10,"featured_media":23964,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_newsletter_tier_id":0,"footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[8],"tags":[1242,855,285,408,172,119,248,911,129,4275,671,722,641,255,6945,4282,1049,6670,4865],"jetpack_publicize_connections":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Passos para a cria\u00e7\u00e3o de uma start-up<\/title>\n<meta name=\"description\" content=\"O m\u00e9todo Lean start-up ser\u00e1 o tema do webinar de 20 de janeiro organizado pela FUNIBER.\" \/>\n<meta name=\"robots\" content=\"noindex, nofollow\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Passos para a cria\u00e7\u00e3o de uma start-up\" \/>\n<meta property=\"og:description\" content=\"O m\u00e9todo Lean start-up ser\u00e1 o tema do webinar de 20 de janeiro organizado pela FUNIBER.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blogs.funiber.org\/pt\/empresas-e-rh\/2021\/01\/19\/funiber-lean-startup\" \/>\n<meta property=\"og:site_name\" content=\"FuniBlogs - 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