{"id":27650,"date":"2023-04-02T05:26:04","date_gmt":"2023-04-02T10:26:04","guid":{"rendered":"https:\/\/blogs.funiber.org\/pt\/?p=27650"},"modified":"2023-03-31T05:29:12","modified_gmt":"2023-03-31T10:29:12","slug":"funiber-aspectos-marketing","status":"publish","type":"post","link":"https:\/\/www.funiber.blog\/pt\/empresas-e-rh\/2023\/04\/02\/funiber-aspectos-marketing","title":{"rendered":"Tr\u00eas aspectos importantes a serem lembrados no marketing"},"content":{"rendered":"<p>No mundo dos neg\u00f3cios, novos problemas e desafios surgem constantemente, e as empresas recorrem ao atendimento ao cliente, \u00e0 criatividade e \u00e0 gest\u00e3o de custos para se manterem no topo de tudo.<\/p>\n<p>As empresas enfrentam problemas econ\u00f4micos comuns, como alta infla\u00e7\u00e3o, altos impostos e baixa confian\u00e7a do consumidor quase todos os meses. Com tantas distra\u00e7\u00f5es externas, o cliente continua sendo o centro das aten\u00e7\u00f5es. E criar uma experi\u00eancia digital simples para o consumidor \u00e9 fundamental como marca.<\/p>\n<p>Muitas empresas priorizam seus produtos em campanhas e n\u00e3o colocam as necessidades do consumidor em primeiro lugar. Hoje, as marcas que priorizam o consumidor experimentaram maior participa\u00e7\u00e3o de mercado e poder de precifica\u00e7\u00e3o.<\/p>\n<p><strong>Tr\u00eas aspectos fundamentais<\/strong><\/p>\n<p>A publicidade est\u00e1 em toda parte. Aparece em tantas formas diferentes que \u00e9 inevit\u00e1vel. Os an\u00fancios podem ser vistos em \u00f4nibus, metr\u00f4s, t\u00e1xis, edif\u00edcios, qualquer dispositivo digital e muito mais. Apesar do fato de que a publicidade pode ser vista em todos os lugares, o consumidor m\u00e9dio n\u00e3o se lembra de nada ou presta pouca aten\u00e7\u00e3o.<\/p>\n<p>A criatividade \u00e9 um segundo atributo que as organiza\u00e7\u00f5es devem aspirar. As empresas procuram n\u00e3o s\u00f3 persuadir os consumidores, mas tamb\u00e9m se destacar das demais propagandas. As marcas costumam ter um ou dois segundos de aten\u00e7\u00e3o do consumidor, por isso \u00e9 importante que nesse tempo mostrem o seu melhor conte\u00fado.<\/p>\n<p>As empresas mais inteligentes tomam as decis\u00f5es mais inteligentes. O gerenciamento de custos pode elevar um neg\u00f3cio e ajud\u00e1-lo a funcionar com mais efici\u00eancia. \u00c9 importante que eles estejam cientes de seus custos e se esforcem para obter resultados impressionantes.<\/p>\n<p>No marketing, a dire\u00e7\u00e3o do vento est\u00e1 sempre mudando, mas at\u00e9 agora a f\u00f3rmula do sucesso sempre foi a mesma.<\/p>\n<p>&nbsp;<\/p>\n<p>A FUNIBER promove estudos na \u00e1rea de empresas como os programas<\/p>\n<ul class=\"list--angle-right\">\n<li><a href=\"https:\/\/www.funiber.org.br\/mestrado-em-direcao-estrategica\" hreflang=\"pt-br\">Mestrado em Dire\u00e7\u00e3o Estrat\u00e9gica<\/a><\/li>\n<li><a href=\"https:\/\/www.funiber.org.br\/mestrado-em-marketing-digital-e-big-data\" hreflang=\"pt-br\">Mestrado em Marketing Digital e Big Data<\/a><\/li>\n<li><a href=\"https:\/\/www.funiber.org.br\/mestrado-em-direcao-estrategica-de-marketing\" hreflang=\"pt-br\">Mestrado em Dire\u00e7\u00e3o Estrat\u00e9gica de Marketing<\/a><\/li>\n<\/ul>\n<p>Fonte:<\/p>\n<p>Foto: Todos os direitos reservados<\/p>\n","protected":false},"excerpt":{"rendered":"<p>No mundo dos neg\u00f3cios, novos problemas e desafios surgem constantemente, e as empresas recorrem ao atendimento ao cliente, \u00e0 criatividade e \u00e0 gest\u00e3o de custos para se manterem no topo de tudo. As empresas enfrentam problemas econ\u00f4micos comuns, como alta infla\u00e7\u00e3o, altos impostos e baixa confian\u00e7a do consumidor quase todos os meses. Com tantas distra\u00e7\u00f5es [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":27651,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_newsletter_tier_id":0,"footnotes":"","jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[8],"tags":[4728,1242,855,408,172,119,8176,4367,248,87,79,641,255,112],"jetpack_publicize_connections":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Tr\u00eas aspectos importantes a serem lembrados no marketing<\/title>\n<meta name=\"description\" content=\"No mundo dos neg\u00f3cios, novos problemas e desafios surgem constantemente, e as empresas recorrem ao atendimento ao cliente, \u00e0 criatividade e \u00e0 gest\u00e3o de custos para se manterem no topo de tudo.\" \/>\n<meta name=\"robots\" content=\"noindex, nofollow\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tr\u00eas aspectos importantes a serem lembrados no marketing\" \/>\n<meta property=\"og:description\" content=\"No mundo dos neg\u00f3cios, novos problemas e desafios surgem constantemente, e as empresas recorrem ao atendimento ao cliente, \u00e0 criatividade e \u00e0 gest\u00e3o de custos para se manterem no topo de tudo.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blogs.funiber.org\/pt\/empresas-e-rh\/2023\/04\/02\/funiber-aspectos-marketing\" \/>\n<meta property=\"og:site_name\" content=\"FuniBlogs - FUNIBER\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/funiber\" \/>\n<meta property=\"article:published_time\" content=\"2023-04-02T10:26:04+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-03-31T10:29:12+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blogs.funiber.org\/pt\/wp-content\/uploads\/2023\/03\/funiber-empresas-marketing.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"570\" \/>\n\t<meta property=\"og:image:height\" content=\"350\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Michelle\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@FUNIBER\" \/>\n<meta name=\"twitter:site\" content=\"@FUNIBER\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Michelle\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/blogs.funiber.org\/pt\/empresas-e-rh\/2023\/04\/02\/funiber-aspectos-marketing#article\",\"isPartOf\":{\"@id\":\"https:\/\/blogs.funiber.org\/pt\/empresas-e-rh\/2023\/04\/02\/funiber-aspectos-marketing\"},\"author\":{\"name\":\"Michelle\",\"@id\":\"https:\/\/blogs.funiber.org\/pt\/#\/schema\/person\/a1eaaa5e57eac866a8c5946946bcf80d\"},\"headline\":\"Tr\u00eas aspectos importantes a serem lembrados no marketing\",\"datePublished\":\"2023-04-02T10:26:04+00:00\",\"dateModified\":\"2023-03-31T10:29:12+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/blogs.funiber.org\/pt\/empresas-e-rh\/2023\/04\/02\/funiber-aspectos-marketing\"},\"wordCount\":351,\"publisher\":{\"@id\":\"https:\/\/blogs.funiber.org\/pt\/#organization\"},\"keywords\":[\"aspectos\",\"Bolsas\",\"Doutorado\",\"Educa\u00e7\u00e3o a Dist\u00e2ncia\",\"Empresas\",\"Estudos\",\"f\u00f3rmula de sucesso\",\"fundamentos\",\"Funiber\",\"Marketing\",\"Negocios\",\"Opini\u00e3o FUNIBER\",\"Opini\u00f5es Funiber\",\"Projetos\"],\"articleSection\":[\"Empresas, Dire\u00e7\u00e3o e RH\"],\"inLanguage\":\"pt-BR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/blogs.funiber.org\/pt\/empresas-e-rh\/2023\/04\/02\/funiber-aspectos-marketing\",\"url\":\"https:\/\/blogs.funiber.org\/pt\/empresas-e-rh\/2023\/04\/02\/funiber-aspectos-marketing\",\"name\":\"Tr\u00eas aspectos importantes a serem lembrados no marketing\",\"isPartOf\":{\"@id\":\"https:\/\/blogs.funiber.org\/pt\/#website\"},\"datePublished\":\"2023-04-02T10:26:04+00:00\",\"dateModified\":\"2023-03-31T10:29:12+00:00\",\"description\":\"No mundo dos neg\u00f3cios, novos problemas e desafios surgem constantemente, e as empresas recorrem ao atendimento ao cliente, \u00e0 criatividade e \u00e0 gest\u00e3o de custos para se manterem no topo de tudo.\",\"breadcrumb\":{\"@id\":\"https:\/\/blogs.funiber.org\/pt\/empresas-e-rh\/2023\/04\/02\/funiber-aspectos-marketing#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/blogs.funiber.org\/pt\/empresas-e-rh\/2023\/04\/02\/funiber-aspectos-marketing\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/blogs.funiber.org\/pt\/empresas-e-rh\/2023\/04\/02\/funiber-aspectos-marketing#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\/\/blogs.funiber.org\/pt\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Tr\u00eas aspectos importantes a serem lembrados no marketing\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/blogs.funiber.org\/pt\/#website\",\"url\":\"https:\/\/blogs.funiber.org\/pt\/\",\"name\":\"FuniBlogs - FUNIBER\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/blogs.funiber.org\/pt\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/blogs.funiber.org\/pt\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"pt-BR\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/blogs.funiber.org\/pt\/#organization\",\"name\":\"FuniBlogs - FUNIBER\",\"url\":\"https:\/\/blogs.funiber.org\/pt\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\/\/blogs.funiber.org\/pt\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.funiber.blog\/pt\/wp-content\/uploads\/2022\/02\/logo-funiber-pt-br-v-dos.svg\",\"contentUrl\":\"https:\/\/www.funiber.blog\/pt\/wp-content\/uploads\/2022\/02\/logo-funiber-pt-br-v-dos.svg\",\"width\":1,\"height\":1,\"caption\":\"FuniBlogs - FUNIBER\"},\"image\":{\"@id\":\"https:\/\/blogs.funiber.org\/pt\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/funiber\",\"https:\/\/twitter.com\/FUNIBER\",\"https:\/\/www.instagram.com\/funiber_becas\",\"https:\/\/www.youtube.com\/user\/funiber\",\"https:\/\/www.linkedin.com\/company\/funiber\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/blogs.funiber.org\/pt\/#\/schema\/person\/a1eaaa5e57eac866a8c5946946bcf80d\",\"name\":\"Michelle\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\/\/blogs.funiber.org\/pt\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/5e87041f7609dc50493cf216754fece1?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/5e87041f7609dc50493cf216754fece1?s=96&d=mm&r=g\",\"caption\":\"Michelle\"},\"url\":\"https:\/\/www.funiber.blog\/pt\/author\/michelle-moreira\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Tr\u00eas aspectos importantes a serem lembrados no marketing","description":"No mundo dos neg\u00f3cios, novos problemas e desafios surgem constantemente, e as empresas recorrem ao atendimento ao cliente, \u00e0 criatividade e \u00e0 gest\u00e3o de custos para se manterem no topo de tudo.","robots":{"index":"noindex","follow":"nofollow"},"og_locale":"pt_BR","og_type":"article","og_title":"Tr\u00eas aspectos importantes a serem lembrados no marketing","og_description":"No mundo dos neg\u00f3cios, novos problemas e desafios surgem constantemente, e as empresas recorrem ao atendimento ao cliente, \u00e0 criatividade e \u00e0 gest\u00e3o de custos para se manterem no topo de tudo.","og_url":"https:\/\/blogs.funiber.org\/pt\/empresas-e-rh\/2023\/04\/02\/funiber-aspectos-marketing","og_site_name":"FuniBlogs - FUNIBER","article_publisher":"https:\/\/www.facebook.com\/funiber","article_published_time":"2023-04-02T10:26:04+00:00","article_modified_time":"2023-03-31T10:29:12+00:00","og_image":[{"width":570,"height":350,"url":"https:\/\/blogs.funiber.org\/pt\/wp-content\/uploads\/2023\/03\/funiber-empresas-marketing.jpg","type":"image\/jpeg"}],"author":"Michelle","twitter_card":"summary_large_image","twitter_creator":"@FUNIBER","twitter_site":"@FUNIBER","twitter_misc":{"Escrito por":"Michelle","Est. tempo de leitura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/blogs.funiber.org\/pt\/empresas-e-rh\/2023\/04\/02\/funiber-aspectos-marketing#article","isPartOf":{"@id":"https:\/\/blogs.funiber.org\/pt\/empresas-e-rh\/2023\/04\/02\/funiber-aspectos-marketing"},"author":{"name":"Michelle","@id":"https:\/\/blogs.funiber.org\/pt\/#\/schema\/person\/a1eaaa5e57eac866a8c5946946bcf80d"},"headline":"Tr\u00eas aspectos importantes a serem lembrados no marketing","datePublished":"2023-04-02T10:26:04+00:00","dateModified":"2023-03-31T10:29:12+00:00","mainEntityOfPage":{"@id":"https:\/\/blogs.funiber.org\/pt\/empresas-e-rh\/2023\/04\/02\/funiber-aspectos-marketing"},"wordCount":351,"publisher":{"@id":"https:\/\/blogs.funiber.org\/pt\/#organization"},"keywords":["aspectos","Bolsas","Doutorado","Educa\u00e7\u00e3o a Dist\u00e2ncia","Empresas","Estudos","f\u00f3rmula de sucesso","fundamentos","Funiber","Marketing","Negocios","Opini\u00e3o FUNIBER","Opini\u00f5es Funiber","Projetos"],"articleSection":["Empresas, Dire\u00e7\u00e3o e RH"],"inLanguage":"pt-BR"},{"@type":"WebPage","@id":"https:\/\/blogs.funiber.org\/pt\/empresas-e-rh\/2023\/04\/02\/funiber-aspectos-marketing","url":"https:\/\/blogs.funiber.org\/pt\/empresas-e-rh\/2023\/04\/02\/funiber-aspectos-marketing","name":"Tr\u00eas aspectos importantes a serem lembrados no marketing","isPartOf":{"@id":"https:\/\/blogs.funiber.org\/pt\/#website"},"datePublished":"2023-04-02T10:26:04+00:00","dateModified":"2023-03-31T10:29:12+00:00","description":"No mundo dos neg\u00f3cios, novos problemas e desafios surgem constantemente, e as empresas recorrem ao atendimento ao cliente, \u00e0 criatividade e \u00e0 gest\u00e3o de custos para se manterem no topo de tudo.","breadcrumb":{"@id":"https:\/\/blogs.funiber.org\/pt\/empresas-e-rh\/2023\/04\/02\/funiber-aspectos-marketing#breadcrumb"},"inLanguage":"pt-BR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/blogs.funiber.org\/pt\/empresas-e-rh\/2023\/04\/02\/funiber-aspectos-marketing"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/blogs.funiber.org\/pt\/empresas-e-rh\/2023\/04\/02\/funiber-aspectos-marketing#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/blogs.funiber.org\/pt"},{"@type":"ListItem","position":2,"name":"Tr\u00eas aspectos importantes a serem lembrados no marketing"}]},{"@type":"WebSite","@id":"https:\/\/blogs.funiber.org\/pt\/#website","url":"https:\/\/blogs.funiber.org\/pt\/","name":"FuniBlogs - FUNIBER","description":"","publisher":{"@id":"https:\/\/blogs.funiber.org\/pt\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/blogs.funiber.org\/pt\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"pt-BR"},{"@type":"Organization","@id":"https:\/\/blogs.funiber.org\/pt\/#organization","name":"FuniBlogs - FUNIBER","url":"https:\/\/blogs.funiber.org\/pt\/","logo":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/blogs.funiber.org\/pt\/#\/schema\/logo\/image\/","url":"https:\/\/www.funiber.blog\/pt\/wp-content\/uploads\/2022\/02\/logo-funiber-pt-br-v-dos.svg","contentUrl":"https:\/\/www.funiber.blog\/pt\/wp-content\/uploads\/2022\/02\/logo-funiber-pt-br-v-dos.svg","width":1,"height":1,"caption":"FuniBlogs - FUNIBER"},"image":{"@id":"https:\/\/blogs.funiber.org\/pt\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/funiber","https:\/\/twitter.com\/FUNIBER","https:\/\/www.instagram.com\/funiber_becas","https:\/\/www.youtube.com\/user\/funiber","https:\/\/www.linkedin.com\/company\/funiber"]},{"@type":"Person","@id":"https:\/\/blogs.funiber.org\/pt\/#\/schema\/person\/a1eaaa5e57eac866a8c5946946bcf80d","name":"Michelle","image":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/blogs.funiber.org\/pt\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/5e87041f7609dc50493cf216754fece1?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/5e87041f7609dc50493cf216754fece1?s=96&d=mm&r=g","caption":"Michelle"},"url":"https:\/\/www.funiber.blog\/pt\/author\/michelle-moreira"}]}},"jetpack_featured_media_url":"https:\/\/www.funiber.blog\/pt\/wp-content\/uploads\/2023\/03\/funiber-empresas-marketing.jpg","jetpack_shortlink":"https:\/\/wp.me\/p7ee1t-7bY","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.funiber.blog\/pt\/wp-json\/wp\/v2\/posts\/27650"}],"collection":[{"href":"https:\/\/www.funiber.blog\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.funiber.blog\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.funiber.blog\/pt\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/www.funiber.blog\/pt\/wp-json\/wp\/v2\/comments?post=27650"}],"version-history":[{"count":1,"href":"https:\/\/www.funiber.blog\/pt\/wp-json\/wp\/v2\/posts\/27650\/revisions"}],"predecessor-version":[{"id":27652,"href":"https:\/\/www.funiber.blog\/pt\/wp-json\/wp\/v2\/posts\/27650\/revisions\/27652"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.funiber.blog\/pt\/wp-json\/wp\/v2\/media\/27651"}],"wp:attachment":[{"href":"https:\/\/www.funiber.blog\/pt\/wp-json\/wp\/v2\/media?parent=27650"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.funiber.blog\/pt\/wp-json\/wp\/v2\/categories?post=27650"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.funiber.blog\/pt\/wp-json\/wp\/v2\/tags?post=27650"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}